The General has a friend. Yes, it is true. This friend, when asked how long it takes to get anywhere, will invariably reply: “About ten minutes” The distance doesn’t matter. Two miles, five miles, ten miles, the answer is always the same: “About ten minutes” Of course, this has become something of a standing joke [...]

How do you benchpress like superman? Simple. You don’t. Confused? Allow me to explain: Today I found myself in yet another debate about the value of the most over-rated and over-performed exercise in the world, the benchpress. What has this got to do with Superman? Trust in The General, comrades, all will become clear. And [...]

Consistency. Commitment. Intensity. Think about it. General Out

I’m about to tell you three secrets. Secrets that will get you the body, the strength, the endurance that you demand. This sounds like I’m pushing some sort of sales scam, but I’m not. You don’t have to send me your email, credit card, or any other details. These secrets are free. Why? Because you [...]

Before I begin, let’s get something straight: I don’t want to stop anyone doing things they enjoy. Why would I? So, today I’m not saying don’t do the things you enjoy. I’m just saying this: Think about your goals…and how you’re approaching them. Because, if your goals are fat loss, muscle building, increased strength, or [...]